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Biryani queen 01

Biryani Queen

About Us

As an ardent & refined foodie, Smita (Founder) had tried different cuisines wherever she have traveled. One day, as she was craving to have good authentic biryani, she ordered biryanis from 7-8 good known outlets in Gurgaon. To her utter disappointment, she couldn’t find any biryani as per her taste and liking. Being a decently good cook and having a passion for this art, she thought of exploring the ingredients that according to her make up to a good recipe of Biryani. After much research and procurement of the necessary ingredients, she prepared it for herself. She and the entire family relished the taste of this newly invented biryani. That was the moment when an idea ran through her mind. Why can’t I venture into this business of Biryanis where she can meet the taste requirements of other foodies and simultaneously make an earning for herself? The very next day, she made a good amount of biryani and posted the images on her Facebook page, mentioning about her experience of exploring the world of biryanis. Her friends immediately reacted to the post and asked for it. She sold two handis on that day, which really gave her a boost to do more. Gradually, she started getting orders on a daily basis (thanks to Facebook promotion). It’s been almost 4 years now as she grew from serving just two customers initially to having 50000+ customers currently in Gurgaon & Delhi NCR. Furthermore, when she fetch her first award in 2015, Chef Sabhyasachi (Sabby) started addressing her ‘Biryani Queen’. So, then and there it was decided to go for the brand name BIRYANI QUEEN.

Franchise Model

Franchise Investment Details

 

 

 

Outlet Model

Food court

Cloud kitchen

Fine dine

Causal dine

Space

300 Sq.ft

700 Sq.ft

1000 Sq.ft

1500 Sq .ft

Interior Cost

 INR 5 Lakhs

INR 4 Lakhs

INR 8 Lakhs

INR 14 Lakhs

Equipment Cost

INR 5 Lakhs

INR 7 Lakhs

INR 7 Lakhs

INR 8 Lakhs

Licenses Cost

INR 20K

INR 20K

INR 20K

INR 20K

Franchise Fee

INR 5 Lakhs

INR 7 Lakhs

INR 10 Lakhs

INR 10 Lakhs

Marketing Cost

3%

3%

3%

3%

Initial Raw Material Cost

INR 2 Lakhs

INR 2 Lakhs

INR 2 Lakhs

INR 2 Lakhs

Total Investment

INR 17.20 Lakhs

INR 20.20 Lakhs

INR 27.20 Lakhs

INR 34.20 Lakhs

Royalty

8%

8%

8%

8%

Model

FOFO

FOFO

FOFO

FOFO

Monthly working Capital

INR 5 Lakhs

INR 7 Lakhs

INR 10 Lakhs

INR 12 Lakhs

No Staff required

7

9

10

16

Rent Analysis

INR 50K

INR 30K

INR 70K

INR 1.2 Lakh

 

Contact for Biryani Queen

Contact Us

Key Features

Agreement Term

5 years

Profit Margin

20-30%

Master Franchise status  (india only )

yes

Raw material provided

Franchise need to purchase few raw material from Brand only , rest they can purchase local city

Marketing responsibility

Brand & franchise

Recruitment responsibility

Brand for technical staff rest franchise

Delivery Partner listing

Zomoto & Swiggy

Agreement Renewal Fee

50% of franchise fees

Training

BRAND will provide free training throughout agreement term

 

Brand Origin

Country

India

State

Haryana

City

Gurgaon

Other

WHY BIRYANI QUEEN

-Authentic, traditional ‘Dum’ biryanis (similar to Hyderabadi style)

-28+ variants of dum biryanis including 4 diet options with low carb & low fat

-Unique blend of 16 secret spices for each biryani*, matching to the taste buds of every customer

-Dum Biryanis served in less than 10 minutes (in comparison to competition that takes 40-60 minutes)

-Selling under Quick Service Restaurant (QSR) format

-Innovative concepts of biryanis like Diet biryani, Cold Biryanis etc.

-100% microwavable earthenware used for delivery and dining

-Average ticket size of more than INR 1200 per customer 

-No manufacturing involved

-Hassle free distribution process

Gallery

Contact for Biryani Queen

Contact Us
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