About Us
– Started as an Ice cream manufacturing unit in 2001 by Mr. Jagdish and Hansa Mor
– It is one of the most popular and successful ice cream brands in Gujarat
– It has 2 manufacturing unit one in Ahmedabad with a Capacity of 1,00,000 Kulfi per day and one in Indore with a Capacity of 25,000 kulfi per day
– 40+ distributors network across Gujarat, Maharashtra, and MP.
– It provides 135+ flavors of natural ice creams and kulfi without using any synthetic ingredients. It uses 100% natural ingredients.
– It is totally committed to re-popularize Indian desert, Kulfi by introducing a complete range of temptingly flavored kulfis for everyone.
– It offers a complete range of traditional kulfis and roll-cut kulfis along with tempting ice-cream scoops, sundaes, milkshakes and thick shakes through 8 stand-alone ice cream & kulfi parlors.
– Mor n Rich will invest in technology, innovation, and the building of a reliable global distribution network.
Franchise Model
Franchise Investment Details | |
Outlet type | Take away |
Space | 150 sq ft variable |
Equipment cost+packaging | INR 1,30,000 |
Stock | INR 50,000 |
Branding | INR 25,000 |
Total Invesment | INR 2,05,000 |
Royalty | 0% |
Franchise fee | 0% |
Return Of Investment | 6 to 8 months |
Model (FOFO/FOCO) | FOFO |
Monthly working Capital | 30K |
No Staff required | 2 |
Rent Analysis | 12 to 18k |
As per government guidlines,GST is applicable.
The above cost is based on approximate cost estimates.
Contact for Mor & Rich Ice-cream
Brand Origin
Country
India
State
Gujarat
City
Ahmadabad
TRAINING DETAILS
Agreement Term | Unlimited |
Profit Margin | 40 % |
Raw material provided | Brand |
Marketing responsibility | Brand |
Recruitment responsibility | franchisee |
Delivery Partner listing | Zomato & Swiggy |
Training | Brand |
Other
ICE-CREAM INDUSTRY IN INDIA
– In India Ice cream market is INR 4000 crores
-Annual growth rate of 25-30% year on year.
– Per capita ice-cream consumption of 400 ml
– Increasing disposable income and changing lifestyle-Great potential for growth in this sector
BUSINESS FACTS
– Innovative menu, excellent taste, professional service and effective pricing
– Low investment
– Low & consistent cost
-Well defined business & training processes to maintain consistency in operations and taste
– Take away and Dine in options
FRANCHISE PROFILE
Characteristics recommended for a franchisee of ‘Mor n Rich’:
– Investment capacity – Entrepreneurs meeting with the investment and space prerequisite.
– Ability to run the business – Franchisees with commitment to efficient service & long-term association.
– Experience similar Industry- Individuals with a similar background are ideal.
– Ability to manage staff – Conversant with the training, daily administration and staff management
– Network strength – An expansive local network.
– Passion for food – Should be excited about imparting Food and Beverage