About Us
Pepperfry’s Omnichannel Footprint is the largest in the country today with 69 Studios spread across 28 cities. Studios have become a key growth driver at Pepperfry and significantly contribute to the overall business. Pepperfry Studios are experience centers, where the sales consultants help the customers make the right purchase decision and help them buy online on Pepperfry.com.
After launching 25 Studios of its own, Pepperfry launched the Franchisee Program in September 2017 and today operates 20+ FOFO Studios across cities like Bengaluru, Mysore, Hubbali, Indore, Goa, Lucknow, Imphal, Surat, etc. These franchisees are already successful businesses in a short period of time and are great advocates of the model.
Franchise Model
Franchise Investment Details | |
Space | 400 – 1250 Sq. Ft. |
Interior Cost( including fit-out and display Stock) | INR 9 to 10 Lakhs |
Equipment Cost | INR 3.85 Lakhs |
Licenses Cost | INR 40K |
Franchise Fee | INR 1.18 Lakhs |
Total Investment | INR 15 Lakhs |
Royalty | 0% |
Rent Analysis | Depends on the location |
As per government guidelines, GST is applicable.
The above cost is based on approximate cost estimates.
Contact for The Pepperfry
Key Features
Agreement Term | 5 year |
Agreement Renewal Fee | As mutually agreed between the Parties before renewal of this agreement |
No Staff required | 2 |
Model | FOFO |
Monthly working Capital | 90k to 2 lakh |
Marketing responsibility | Franchise |
Recruitment responsibility | Pepperfry can assist the Franchise in taking the interviews of the candidates |
ROI | 22% |
Training | Brand |
Brand Origin
Country
India
State
Maharashtra
City
Mumbai
Other
Why this is a unique business opportunity
1) Low investment, quick returns
•Low investment of 15 Lakhs
•No inventory carrying
•Low operating costs; payback in 21 months
•Breakeven in Year 1, 53% return in Year 2
2) Successful Franchisee Owned, Franchisee Operated (FOFO) model
•Largest product catalog in the category
•100% price parity; zero channel conflict
3) Extensive brand support
•Staff recruitment and training support
•End-to-end order fulfillment by brand
•Brand-led customer support and marketing
4)The Pepperfry franchise business model offers a unique opportunity
For aspiring entrepreneurs to build and run their own business successfully from the get-go
5) Partners can rely on our business model
Which has demonstrated its ability to generate consistent value in a highly dynamic market
6) Margins best in class
•15% commission margin while chasing aggressive targets
•Commission will be calculated @15% irrespective of target achievement
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